A web designs primary purpose is not supposed to be to entertain or to be nice or to be aesthetically pleasing. Although they are important factors. It's purpose is to perform. When done right, the visual design of a Web page can and should communicate key concepts to the site visitor - What am I looking at, How do I use it, and Why would I care to?
Slapping together a "second thought" web site is like riding a 10 speed bike and never getting out of 1st gear
What’s imperative to realize is that, in terms of the design, it’s never about what YOU want, but what the USER wants.
We design websites people use, interact with, and do business with - not just look at.
Derek Storme Brown
CEO - Mile High Web